A-1 (Alert One)™

Real-Time Multi-Location Customer Verification Alerts.

Instant alerts. Immediate protection.

DataTrue’s A-1 (Alert One) system provides instant alerts when a customer attempts to make a purchase or open a new account at another store within your organization or at a participating DataTrue partner company (aka the friendly competition). When connected to a partner company in the DataTrue network, NO PROPRIETARY INFORMATION IS DISCLOSED BETWEEN COMPANIES.

Whether the customer is visiting another store location in the same city, county, state, region, or in another state entirely, A-1 ensures your team receives an alert before the transaction is completed.

How It Works

  • When a customer’s information is entered into your point-of-sale or verification system, A-1 scans DataTrue’s network to determine if that individual has recently made a similar transaction elsewhere.
  • If a match is found, an instant alert is sent to your designated personnel, allowing you to confirm whether the activity is legitimate or potentially fraudulent.
  • The service integrates seamlessly with your existing DataTrue verification processes, maintaining accuracy and compliance while minimizing disruptions to daily operations.

What A-1 Does for You

Prevents Duplicate Purchases:

Blocks dishonest customers from having multiple transactions or accounts at different locations.

Improves Risk Awareness:

Gives your team real-time insight into customer activity across your network, helping you make informed decisions before finalizing a sale.

Protects Margins & Inventory:

Reduces financial loss from fraudulent repeat transactions, unauthorized discounts, or return scams.

Encourages Collaboration:

Enables cooperation between participating businesses or franchisees within the same region, strengthening fraud prevention as a community effort.

Simple, Secure Integration:

Works directly with your existing DataTrue verification service — no complicated setup or IT overhaul required.

Please note: Alerts are only provided to clients who have run an existing/potential customer through the front-end verification process in the DATATRUE system.

Bottom Line

With A-1 (Alert One), you gain visibility beyond a single store or transaction. It’s not just about verification — it’s about preventing multi-location fraud and protecting your bottom line before a transaction happens.

Ready for action?